2012-23

Arizona State University
University Senate
Spring 2012

Senate Motion #2012-23

Motion Introduced by: Curriculum and Academic Programs Committee, Arnold Maltz, Chair
 
Date of First Reading: January 23, 2012
 
Date of Second Reading: February 20, 2012
 
Title of Motion: Request from the Herberger Institute for Design and the Arts – the Design School for the establishment of a graduate degree program – Master of Visual Communication Design (MVCD) in Visual Communication Design
 
Action Requested: The Curriculum and Academic Programs Committee recommends University Senate approval of a proposal submitted by the Herberger Institute for Design and the Arts – the Design School –for the establishment of a graduate degree program – Master of  Visual Communication Design (MVCD) in Visual Communication Design
 
Rationale: The Master of Visual Communication Design degree is a 60 credit hour studio‐based degree in which students will work on strategic visual communication design projects with a focus on the development of visual communication systems firmly focused on information design and interaction design. Students in this program will engage in research, ideation, visualization, prototyping and testing of creative solutions that address critical problems humanity face in the contemporary visual world. Graduates of this program will be adept in using principles of experience design, sustainability, and systems thinking in problem identification and its
appropriate contextual solutions. The graduates of this program are expected to find positions in visual communication and media industry as well as academia after graduation.